{"id":11538,"date":"2023-06-15T12:27:25","date_gmt":"2023-06-15T12:27:25","guid":{"rendered":"http:\/\/3.98.3.205\/milk\/?post_type=industry-resources&#038;p=11538"},"modified":"2024-04-08T07:35:32","modified_gmt":"2024-04-08T07:35:32","slug":"dfo-unveils-mooseum-by-milkup-to-promote-dairy-in-fresh-modern-way","status":"publish","type":"industry-resources","link":"http:\/\/3.98.3.205\/milk\/industry-news\/dfo-unveils-mooseum-by-milkup-to-promote-dairy-in-fresh-modern-way\/","title":{"rendered":"DFO unveils Moo\u2019seum by MilkUP to promote dairy in fresh, modern way"},"content":{"rendered":"<p class=\"text\">It is well-known that Gen Zs love the arts\u2014both as a way of seeing the world and as a means of self expression. DFO is excited to create an interactive (and delicious) art-filled world for them to explore the many ways dairy, the ultimate moos, has shaped culture. Inside Moo\u2019seum, Gen Zs will be able experience dairy in fresh, modern ways.<\/p>\n<p class=\"text\">With help from local artists and makers, Moo\u2019seum will merge Gen Zs love of in-real-life events, food, and art to create a space that\u2019s part art gallery, part museum, part cool cafe. Guests will see exclusive milk-themed works from their favourite artists, enjoy snacks from their favourite local hotspots, and have the opportunity to participate in\u2019 surprise and delight\u2019 special programming throughout the month.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-11539\" src=\"http:\/\/3.98.3.205\/milk\/wp-content\/uploads\/2023\/11\/mooseum-300x231.jpg\" alt=\"\" width=\"300\" height=\"231\" srcset=\"http:\/\/3.98.3.205\/milk\/wp-content\/uploads\/2023\/11\/mooseum-300x231.jpg 300w, http:\/\/3.98.3.205\/milk\/wp-content\/uploads\/2023\/11\/mooseum.jpg 350w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p class=\"text\">Moo\u2019seum is post-to-pay, meaning guests will have to follow MilkUp on Instagram or TikTok to enter and will need to post something from inside the experience to exit with their dairyinspired merch and treats. This helps encourage engagement, spreads the world online, and prompts dairy-forward conversations among our Gen Z audience. The gift shop is created in the style of a museum gift shop (think MoMa or the Tate), with items made in collaboration with Moo\u2019seum artists.<\/p>\n<p class=\"text\" style=\"text-align: center;\"><strong><u>Where and when:<\/u><\/strong><br \/>\nFive Brock<br \/>\n5 Brock Avenue<br \/>\nToronto, Ont. M6K 2K6<br \/>\nOpening weekend: June 9 to June 11<br \/>\nRegular period: June 15 to July 2<br \/>\nHours: Thursday\/Friday: 12 to 6 p.m. or<br \/>\nSaturday\/ Sunday: 11 a.m. to 5 p.m.<\/p>\n","protected":false},"featured_media":0,"parent":0,"menu_order":0,"template":"","industry_resources_cat":[527],"class_list":["post-11538","industry-resources","type-industry-resources","status-publish","hentry","industry_resources_cat-industry-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>DFO unveils Moo\u2019seum by MilkUP to promote dairy in fresh, modern way - Milk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/3.98.3.205\/milk\/industry-news\/dfo-unveils-mooseum-by-milkup-to-promote-dairy-in-fresh-modern-way\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"DFO unveils Moo\u2019seum by MilkUP to promote dairy in fresh, modern way - Milk\" \/>\n<meta property=\"og:description\" content=\"It is well-known that Gen Zs love the arts\u2014both as a way of seeing the world and as a means of self expression. DFO is excited to create an interactive (and delicious) art-filled world for them to explore the many ways dairy, the ultimate moos, has shaped culture. 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